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Description About the Author s Table of Contents Reviews Additional Resources Description Global Strategic Management reveals how business managers secure competitive advantage and make effective decisions on a global scale.
Contents Part 2 Global strategic analysis. Clark Request an Inspection Copy. Part 3 Global strategic development.
Oxford University Press Amazon. A very good book for the starters, everything explained thoroughly and easy to understand. Jedrzej George FrynasKamel Mellahi.
Read, highlight, and take notes, across web, tablet, and phone. A fifth part on innovation has been introduced to clearly outline the importance stratfgic this area to global strategy. Account Options Sign in.
Chapter summaries ensure students have a clear understanding of key points, and discussion managmeent allow the reader to check their understanding and think around the subject. Prior to this he was Senior Lecturer in Management. The Subsidiary-Level Strategy 8: Global Strategic Management gives the student a thorough understanding of the wide range of theories and research available in this field, and provides a wealth of both mini- and full-length cases of successful global companies from the United States, Europe and emerging economies.
It has the great merit of combining a thorough coverage with excellent case studies for illustration and discussion. Jedrzej George FrynasKamel Mellahi. Oxford University Press is a department of the University of Oxford. My library Help Advanced Book Search. This brand new text is the first to offer a truly global, as opposed to multinational, perspective on strategy.
As well as providing comprehensive pedagogical features, the text is accompanied by a companion web site, which includes a lecturer area with model answers to discussion questions and case questions, and Powerpoint slides, and fryynas student area with links to web sites of interest.
Submitting a Proposal Your Contacts. Selected pages Title Page.
Global Strategic Management
Request an Inspection Copy. Managing the Internationalization Process 6: The External Macro Environment 3: A full complement of pedagogical features are consistently applied throughout the text in order to support students and to ensure they benefit from the wide-ranging content. Key concept boxes, further reading, and discussion questions ensure students can check their progress and develop their understanding.
Account Options Sign in. Analyses how successful organizations develop, implement, and manage their global strategy to compete effectively at an international level.
Global Strategic Management – Kamel Mellahi, Jedrzej George Frynas, Paul N. Finlay – Google Books
Contents Global strategic analysis. This brand new text is the first to offer a truly global, as opposed to multinational, perspective Global Management of Innovation and Knowledge No eBook available Amazon.
Includes key concept boxes, case studies, and diagrams to ensure complex management theories are clear, accessible, and linked to real-life business examples.
Account Options Sign in. Each chapter offers a diverse range of case studies It covers both traditional strategic management topics and new topics, such as corporate social responsibility and new technologies. Part 4 Global strategic implementation. Part 2 Global strategic analysis. Tackles key topics and emerging issues including CSR, innovation, knowledge management, and ethics.
The book is well structured and user-friendly, and I recommend it highly. Global Strategic Management gives the student a thorough understanding of the wide range of theories and research available in this field, while providing both mini-cases and full-length cases of successful global companies from the United States, Europe and emerging economies, such as India. The Industry Environment 4: